# MISSION / NEXT
Independent federal-contractor talent communications concept for Elizabeth Carpenter's portfolio. Fictional campaign; AI-assisted drafting and visual production. No employer affiliation or campaign results.

## Positioning
Know the role. See your next move.
Audience hypothesis: experienced technical and program professionals considering federal-contractor roles.

## Message applications
Social: Start with the work you would do, the team you would join, and the requirements that matter. CTA: Explore the role.
Role page: Before you apply, get the details. What will you own? Where will you work? Which qualifications are required? CTA: Read the role brief.
Recruiter follow-up: Bring your questions. Tell us what you want from your next role. CTA: Request a conversation.

## Required verified role information
Responsibilities; team; location and actual remote/hybrid terms; approved compensation information; employment terms; required qualifications; actual clearance requirements; application steps.
Do not collect sensitive clearance details through a public inquiry form.

## Visual system
Navy #142C3C; ivory #F5F2E9; cyan #63D5E6. Bold sans typography, architectural grids, clear hierarchy. No government seals or implied endorsement.

## Candidate journey
Campaign → role brief → application → recruiter conversation → clear follow-up.

## Validation
Candidate comprehension interviews and hiring-team factual review before launch. Proposed metrics: role-page visits, application starts/completions, agreed qualified-application definition, and qualitative candidate feedback. No results or targets claimed.
